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Awards won by Imaginary Cloud
Awards won by Imaginary Cloud
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Disruptive technology

Disruptive technology refers to innovations that significantly alter established industries, markets, or business models, typically by offering more efficient, cost-effective solutions or introducing entirely new paradigms. These innovations often challenge existing products or services and have the potential to reshape entire industries.

For instance, the advent of digital photography and smartphones disrupted the traditional film photography industry, leading to the decline of film-based cameras and the rise of digital imaging technology. Similarly, ride-sharing platforms like Uber disrupted the taxi industry by offering a more convenient, app-based alternative.

Disruptive technologies often emerge unexpectedly and quickly gain momentum, forcing established businesses to adapt or risk becoming obsolete. The concept was introduced by Clayton Christensen in his theory of disruptive innovation and has since been used to explain how innovation can reshape markets and industries.

Go to blue arrow
back to glossary

Disruptive technology

Disruptive technology refers to innovations that significantly alter established industries, markets, or business models, typically by offering more efficient, cost-effective solutions or introducing entirely new paradigms. These innovations often challenge existing products or services and have the potential to reshape entire industries.

For instance, the advent of digital photography and smartphones disrupted the traditional film photography industry, leading to the decline of film-based cameras and the rise of digital imaging technology. Similarly, ride-sharing platforms like Uber disrupted the taxi industry by offering a more convenient, app-based alternative.

Disruptive technologies often emerge unexpectedly and quickly gain momentum, forcing established businesses to adapt or risk becoming obsolete. The concept was introduced by Clayton Christensen in his theory of disruptive innovation and has since been used to explain how innovation can reshape markets and industries.

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